Knowledge Base

Setting Up Your Solo Agent IDX Website

The thirteen-step setup wizard for a single-agent website, in order, with what each step decides.

Before you start

You can begin without any of this and fill it in later, but having it to hand turns the wizard into a single sitting rather than three.

Do not wait for your MLS

Property search does not switch on when your website launches. It switches on when your MLS approves the feed and any access fee is paid, which is outside RealtySlate's control and commonly takes days to weeks. Your site can launch, take inquiries and be indexed by search engines the whole time. Launch first, connect listings second.

The thirteen steps

Each step saves as you go, and you can leave and come back — the website dashboard offers Continue Setup, which drops you back at the exact step you stopped at. You cannot skip ahead to a step you have not reached; the wizard quietly returns you to the furthest step you actually completed.

1. Purpose

Give the website an internal name — your own name usually works best — and choose Individual agent website. A green panel confirms IDX capability is included and no separate website subscription is required.

2. Scope

Choose Specific agent and pick yourself. This sets two things at once: who appears publicly as the owner of the site, and where inquiries are routed. On a solo account both answers are you.

3. Domain

The step worth slowing down for, and the one that is most disruptive to change later. Four options are offered and the wizard shows only the fields relevant to the one you pick. This is covered in full in Choosing Your Web Address.

4. Template

Designs are grouped into IDX Available and No IDX Needed. Because your product is an IDX website, choose from IDX Available. Nothing here is permanent — colours, logo, pages, images and wording all stay editable after provisioning, so pick the closest layout and move on. This is the step most likely to stall an otherwise quick setup.

5. Company information

Nothing is entered here. The page shows the values already held in your settings so you can catch anything wrong before it is published. Only approved public fields are ever copied to the website.

6. Selected agent

A confirmation of the choice you made at step 2. If it names the wrong person, go back to step 2.

7. Public profile

On a brokerage site this is a list of people to tick. On yours there is exactly one profile, so it is a confirmation. Passwords, private notes, permissions and billing data are never copied to the public site.

8. Lead routing

A green panel confirms every website inquiry becomes a lead assigned to you. On this plan that is fixed — there is nothing to choose and nothing that can misroute your leads. You can still have an assistant notified about each lead without it being reassigned.

9. IDX and MLS

Confirms your website is IDX-capable and supports eligible RETS and RESO Web API feeds. Read the wording carefully: you can finish and launch while the feed is pending, and property search turns on only after your MLS approves it. Follow the support link now, in a second tab, so the request is in the queue while you finish.

10. Review

Every choice on one screen. Check the domain line hardest — it is where a typo is easiest to miss and hardest to undo.

11. Provision

Selecting Start Provisioning is where RealtySlate begins building: hosting, your chosen design, database and scheduled tasks, DNS verification, the SSL certificate and health checks. This takes several minutes rather than seconds, and DNS and certificate issuance can add longer. You can leave and come back.

If you are connecting a domain you already own, this is when the A record value finally appears. Until you add it at your DNS provider, the site waits on DNS and HTTPS.

12. Preview

Once hosting, HTTPS, the connection and health checks are ready, Open Website Preview shows the real site at its real address. Look at it on a phone as well as a desktop, and click through every page.

13. Launch

Publishing makes the verified HTTPS address your production website. Launching does not depend on your MLS feed — listings appear later, without another launch.

After launch

What a finished setup looks like

That last one is the step most often left undone, because the website looks finished without it.

Download as PDF

The full illustrated version, with a screenshot of every screen in the wizard, is available as a PDF you can save or print.

Download the setup guide (PDF)

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